Whenever you see an advertisement or hear a sales pitch, isn't the the underlying message always that when you HAVE this product (the latest fashion, that rad new car, a slimmer waist or bigger boobs . . . ), then you'll be able to DO (look younger, go faster, jump higher, seem sexier . . . ). and then you will BE (more self-confident, happier, more loved, more respected . . . )? Isn't that the way our world works according to our Holy Ministers of Culture?

In actual fact, if you look closely at the way the great achievers of our time think, they either knowingly or unknowingly have followed the universal formula of BE. DO. HAVE. In other words, BE true to yourself -- follow your heart and DO what feels right to you no matter what anyone else thinks. Ultimately, you will then be able to HAVE anything you want.

How many times have you heard the top performers on stage accepting their latest award saying, "All I have ever wanted to do was play my music", or "I love this game so much, I'd play for free (of course I'll keep the $1,000,000 a year they pay me)!" They all followed the BE. DO. HAVE. rule. They followed their heart no what, no matter how many times they were shot down and ultimately they won.

On the other hand, how many times have you heard the story of the person who did win the lottery, yet five years later they were right back in the same cruddy lifestyle they were in before and as unhappy with their life as ever. Same can be often said of the kid who inherits his family fortune only to somehow let it slip through his fingers. These folks were on the HAVE. DO. BE. program, thus with all their wealth, end up miserable.

Dare to fly against the winds of consensus consciousness. BE who you truly are and DO what you truly love. If you will do this, you shall someday HAVE all your heart's desires.

Dave Moyle